How to Validate a Software Idea With Customer Interviews
How to Validate a Software Idea With Customer Interviews
Customer interviews are not a pitch. They are a chance to understand how people solve a problem today and whether the problem is painful enough to change behavior.
Ask about the past, not hypotheticals
Ask when the problem last happened, what they did, how long it took, what it cost, and what they dislike about the current solution. Past behavior is stronger evidence than “I would use that.”
Listen for repeated language
The words customers use to describe the problem can shape a clearer product message and a more focused first release.
Turn findings into a small test
Choose one audience, one painful job, and one core outcome. Then use that evidence to scope an MVP deliberately with our SaaS development service.
About the Author
Hi, I'm Jared Hooker, and I have been passionate about coding since I was 13 years old. My journey began with creating mods for iconic games like Morrowind and Rise of Nations, where I discovered the thrill of bringing my ideas to life through programming.
Over the years, my love for coding evolved, and I pursued a career in software development. Today, I am the founder of Hooker Hill Studios, where I specialize in web and mobile development. My goal is to help businesses and individuals transform their ideas into innovative digital products.
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